A Google app builder can let you create your own app without writing even a single line of code. It is possible for someone without any experience in software development to do this thanks to the intuitive platform. It is even free to use on some level depending on the website. Some offer limited time trials while others offer paid packages for advance features. However, even those with the ability to pay for developers are increasingly turning to their app builders instead because of the following reasons:
If one were to build an app from scratch, then they would have to think about a hundred different things that have to work well in the background. The actual codes can only be written when you understand what each of these are and how they make the app function smoothly. Not everyone has the patience or inclination to master this complex infrastructure. App builders are able to take care of them automatically so that users can simply focus on the front end.
Technology moves fast and businesses have to keep in step. Otherwise, they will be left behind by competitors who can shift quicker in the direction of the latest trends. Now that the battle has turned to the mobile arena, everyone is trying to develop their own apps including your competitors. You can beat them to the market by using a Google app builder instead of hiring a traditional developer. You get first-mover advantage in your area thanks to pre-built functionalities.
The cost of hiring a develop does not stop the moment the app is finished. Once it goes live, people will inevitably have their opinions. They will discover bugs that have to be fixed. They will ask for new features and better implementations. If you went the traditional route, then your hands will be tied to that developer. With an app builder, you can make the necessary changes yourself at any time.
No matter how many hours you discuss the project with the developer, you cannot really be sure that you two are on the same page. You could be pouring money into a project that does not even turn out to be what you hoped for. Revisions will again take time and money. If you build the app yourself, then you can be sure that what you want is what you get.